Thursday, March 6, 2014

A year of Geocaching blogging (and an announcement)

Sorry for the image, but it was free, and the blogger didn't feel like paying royalties for a better one. We were waiting until the last minute this week to attempt to secure an interview on a breaking news story in the world of Geocaching, but that didn't work out in time for us. So as a replacement, we have our one year of blogging anniversary post, a week early! Yes, this blog was officially launched with it's first post on March 13th, 2013, although it was in the planning stages for several weeks before that. So for our upcoming one year anniversary, we will reveal the 10 most viewed posts, and give a brief overview of our assessment of the first year of the blog. We also have a big announcement regarding this blog; however, it should be a given that the announcement won't occur until well after the following page break....

In blogging, whatever your topic may be, unique page views on the individual posts build up over time, and it is true the "latest" of the top 10 posts was from early October, 2013. With that in mind, we'll give a couple of honorable mention shout-outs to posts we expect to some day show up in the top 10 overall most viewed posts eventually, supplanting some of these:

The top 10 posts: 

Just missing the Top 10 were the first of our two posts on The Cache me if you can Geocaching board game, and our tribute to the Late Sven, of the Geocaching Spoilers YouTube Channel. Honorable Mention goes to Sporadically featured OCNA Cache: Mt. Elbert Summit, and the first post of the two part interview with the creators of the Geolocation game Sighter. Those two "younger" posts are really up there on the page views, and we expect them to break into the top 10 over time.

We promised a brief overview of our assessment of one year of blogging: We like it, and we're not going to stop! We are happy with the readership of the regular users of our website, and the readership we have obtained through promoting our blog via Social Media. We very much appreciate that many of our interviewees have promoted our interviews with them on their own websites and Social Media Outlets. Thank you to all of them for that. And a special shout-out to guest blogger HikerJamz, who runs a free ad on his show for our blog every week, and often briefly discusses that past week's post.

We are, however, slightly disappointed with the traffic at the blog. More accurately, we are disappointed with the inability to get a decent ranking on a Google Search for Geocaching Blogs, Geocaching Bloggers, or Geocaching Blogging. It's become rather obvious to us that it takes years of blogging about Geocaching with a Blogger.com blog to get decent search placement on Google. And this is despite implementing obscure SEO (Search Engine Optimization) techniques for Blogger.com blogs as outlined in this bloggers post on the subject. We haven't asked, but we seriously doubt any of the Blogger.com Geocaching bloggers who have been blogging for years for their ranking know about, or are using any of those; and still nothing happens for us. All this while a Wordpress powered Geocaching Blog not much older than ours, that gets posted to an average of less than once a month, sits firmly on Page 1 of a Google search of "Geocaching Blogs". Another Wordpress powered Geocaching Blog, which has been around for years, but is only posted to a few times a year currently, also sits on page 1 of those results. No names in either case, of course. :-).

The Big announcement:

You probably guessed it already. We're migrating to the WordPress blogging platform in the very near future! By the way, did we mention Google owns blogger.com? Another obvious factor is the complete control over our own blog content on our own server. It might not be immediately obvious to most readers, but the blog.opencaching.us sub domain is actually just a redirect to a Google hosted blog. So what will happen? Sometime in the next few weeks, we will have a post announcing the change, and for "a few days", this blog will only be reachable at it's Blogger.com url http://opencachingna.blogspot.com. When the change over is complete, a Wordpress powered blog will then appear at the normal http://blog.opencaching.us URL. Many ISP's, our own included (Rackspace.com) offer simple "one click installation" of Wordpress for new bloggers or webmasters. That is not the case for us, we have to undertake a full manual install, including creating a MySQL database for Wordpress. Then once Wordpress is installed, the old blogger.com blog content will have to be imported into Wordpress via a plug in. So stay tuned, and be sure to look here for the official announcement!

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